He doesn't have any problems selling tickets. Last summer he (and Billy Joel) sold 40,000 tickets to fill Nationals Park, among other stadiums.
But it's the smart move to play in smaller venues in non-traditional markets. In early May, he can't book the outdoor amphitheatres. Most 20,000 seat arenas have a hold for the NBA/NHL playoffs. Plus, Elton has played all of those markets on his recent tours w/o releasing any major new music.
So by playing Toledo or Reading or Youngstown, Elton John can bring in decent box-office at a slow time fo the year by appearing in new markets w/o hurting his future earning potential in major markets (where he will continue to fill stadiums, large arenas, and casinos for many more years).
March 8, 2010 at 9:08 a.m.