NBC Universal, broadcasting its record 11th Olympics, will present an unprecedented 3,600 hours of Beijing Olympic Games coverage, the most ambitious single media project in history. NBCU’s unprecedented Olympics coverage will feature the most live coverage in the United States (75 percent in all), across the most platforms, of any Summer Olympics in history when the Games of the XXIX Olympiad commence on Aug. 8. The announcement was made by Dick Ebersol, Chairman, NBC Universal Sports & Olympics and Executive Producer of NBCU’s Olympic coverage.
The 3,600 total hours of coverage on seven NBC Universal networks: NBC, USA, MSNBC, CNBC, Oxygen, Telemundo and Universal HD, as well as NBCOlympics.com, is 1,000 hours more than the combined coverage for every televised Summer Olympics in U.S. history (Rome 1960 – Athens 2004, 2,562 hours). NBCOlympics.com will feature approximately 2,200 total hours of live streaming Olympic broadband video coverage, the first live online Olympic coverage in the United States.
“For the first time, the average American will be able to create their own unique Olympic experience whether at home, at the office or on-the-go,” said Ebersol.
“With 25 sports streamed live at NBCOlympics.com and significant live coverage on our cable platforms and NBC, highlighted by all swimming finals, the biggest nights of gymnastics and beach volleyball live in primetime, the viewer has plenty of options for live coverage.
“In the 41 years since my first Olympics, it’s staggering to me to be involved in a Games where we are producing 2,900 hours of live coverage – especially from an Olympics half-a-world away. It’s more live coverage from a single Olympics than the total of all previous Summer Olympics combined. ”
Visit NBCOlympics.com or check your local listings for your favorite events.
Courtesy of NBC Universal