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MySpace site attracts young people to business incubator



Published: Sun, July 15, 2007 @ 11:45 a.m.

YOUNGSTOWN — She’s an Aquarius, likes to meet people with great ideas and into serious relationships.

Intrigued by this description on MySpace.com, lots of young techies have been calling the Youngstown Business Incubator lately for more details.

They’re calling the downtown home of technology companies because it’s the Aquarius that’s looking for the right match.

Its posting on the social networking site includes a little bit of serious stuff, such as a description of the services it provides for fledgling entrepreneurs and contact information.

Most of the page, however, is dedicated to trendier items, such as a music clip, two music videos from YouTube.com and a web log, or blog. The incubator can be called an Aquarius because it opened in January 1995.

Plenty of 18- to 28-year olds have called the incubator after viewing the page, said Jim Cossler, incubator director.

People from this age group are a critical audience for the incubator, which is looking for entrepreneurs with the next big idea in technology, he said.

Reaching them has been difficult, however, so he’s starting to use online sites where people are spending time.

“We’re finding them now,” he said.

The MySpace page went up three months ago, and now the incubator has a page on a similar site, Facebook.com.

Read the full story Monday in The Vindicator and on Vindy.com.


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